Don't take climate tech for granted The Climate tech PR crisis The interest in climate tech as a “cool” internet and business word is going down 📉 How many times climate tech has been Googled. Source: Google Trends Climate tech as we knew it might be dead, already since last year, after all the hype it generated over 2021 and 2022 has left space to much more skepticism and ambiguity. Now, those who can get rid of the name are doing it, and those who can’t need to prove that

A few years ago, I had the chance to hop on a summer flight out of Toronto for a vacation in the United Arab Emirates (UAE). Headed east from Pearson Airport, our flight soared over the shore of Lake Ontario on its way toward Dubai. For anyone familiar with the two cities —one of which is in an arid desert, and one that is not—you probably know the peak of summer feels a lot warmer in the UAE compared to the Greater Toronto Area; about 15 °C more . And although you can find s

In recent times, the European Union (EU) has moved from setting climate targets to enshrining them into binding legislation, reshaping both environmental policies and its economic and social frameworks. In 2014, EU leaders agreed to cut emissions by 40% by 2030 . Following the Paris Agreement and mounting evidence of a deepening climate crisis, that target was raised in 2020 to a binding 55% net emissions reduction by 2030. Central to this commitment is the European Green Dea